About the Author: Jasmine Panayotov

Jasmine Panayotov
Jasmine Panayotov is involved in all facets of the company’s business, including sales, marketing, financial planning, strategic alliances, international relations and technical operations. She has more than twenty years of experience in IT and marketing and more than eleven years in the search engine marketing arena. For over a decade Proceed Innovative, a Chicago Internet Marketing Agency, has helped clients break through the confusion of Internet marketing terms and search engine marketing programs. Using cost effective methods customized to your business, Proceed Innovative delivers measurable marketing results for our clients. Our strategic website consulting team is established in the Search Engine Marketing (SEM) industry.

  • The Importance of Structured Data for Your Website

    Structured data is a type of code format that describes your website in a way that search engines understand. Structured data can help improve the rankings of your website and make your webpages more attractive in search results. 

  • Video Marketing As Part of Your Digital Marketing Strategy

    Video marketing is extremely powerful in today’s digital-centric society. But what exactly is it and how do you best utilize it as part of your overall digital marketing strategy?

  • Proceed Innovative Meets with The Traction Group to Align the EOS Principles Used in our SEO Agency

    To continue our path of using The Traction System, our managing partner, Jasmine Panayotov, met with Paul and his team in their gorgeous new office in Downer’s Grove. They discussed the wins and challenges from the last six months as well as strategic projects for both organization and ongoing support for each other.

  • Proceed Innovative Ranked Among the Best SEO Agencies of 2020 by Expertise

    Expertise ranked Proceed Innovative among the best SEO agencies of 2020. We are proud to have been hand-picked from a large group of candidates and identified as an expert in the SEO industry.

  • How to Measure the Success of Your Digital Marketing Campaign

    Successful digital marketing campaigns usually achieve three main goals: increase leads, boost brand awareness, and generate sales.  The success of each of these goals can be measured using several metrics to determine the effectiveness of your digital marketing efforts. 

  • Google Video on Hiring an SEO Marketing Agency

    In short, you want an SEO service provider that is passionate about your success as a business and not just worried about boosting the rankings of your website. Google recently put out a video called “How to Hire an SEO” in which Maile Ohye, the Developer Programs Tech Lead, describes several steps that companies should go through when hiring an SEO service provider. This blog will discuss each of the main steps of the SEO hiring process that you can follow when hiring an SEO service provider for your company.

  • The New Google Ranking Factor: Page Experience

    The Google Page Experience algorithm update is expected to go live early in 2021. In this guide, we will discuss page experience and the metrics that measure it, as well as website optimization steps you can take to get your site ready for the update. 

  • Support Your Local Community

    Our mission is to assist in helping to feed as many families as possible that have been affected by the COVID-19 pandemic. With $50 helping feed a family of 4, every dollar counts!

  • Best Ways to Optimize Your Website for Google Discover

    In this guide, we explain what Google Discover is and share some tips on how you can best optimize your website to appear within Google Discover feeds.

  • Proceed Innovative Helps Northwest Compass with Website Updates

    Proceed Innovative has had the pleasure of working with Northwest Compass to optimize their website with a sleek design and clear navigation. Our team volunteered to take on this project to help the Chicagoland community respond to the novel coronavirus pandemic.