by Jasmine Panayotov | Dec 17, 2024 | Blog, SEO
In the realm of digital marketing, the distinction between GEO (Generative Engine Optimization) and SEO (Search Engine Optimization) is becoming increasingly significant. Are you investing enough in the right strategy to boost your brand awareness and user experience?...
by Jasmine Panayotov | Nov 21, 2024 | Blog, SEO
Are you struggling to stand out in the crowded B2B market? Effective search engine optimization (SEO) is no longer just an option but a necessity for businesses aiming to gain a competitive edge. In this post, we’ll delve into the essentials of B2B SEO and how...
by Jasmine Panayotov | Apr 10, 2024 | Blog, SEO
No matter what type of business you operate, it is difficult to be successful without effective marketing. A good marketing strategy introduces your brand to your customers and keeps them informed about what you offer. Businesses that implement an effective...
by Jasmine Panayotov | Mar 19, 2024 | Blog, SEO
When searching for a product or service or for general information, more than 9 out of 10 people conduct their search on Google over another search engine. Google no doubt has a stranglehold on the search engine market that is still going strong into 2024. However,...
by Jasmine Panayotov | Feb 26, 2024 | Blog, PPC, SEO
Google was launched in 1998 and it didn’t take long for it to become the most popular search engine in the world. Over the nearly three decades we have been using Google, the search engine results pages (SERPs) have gone through many changes. We use Google so much...